The Inevitable Convergence: Corporations, Carbon, and Consumers – Environmental Leader Article

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Read Mark’s August 12th Guest Column with Environmental Leader titled, “The Inevitable Convergence: Corporations, Carbon, and Consumers“. Mark co-wrote the article with his colleague Denny Minano, the former vice president and chief environmental officer of General Motors Corporation.

In the article Mr. Minano and Mr. Coleman state “Business has discovered that the emergence of the “carbon conscious consumer” is a new reality influencing their strategy, operations, and products. The convergence of carbon within the consumer mindset has altered allocation of corporate resources. Corporations are now working to proactively engage their stakeholders to discover how best to align societal and business goals to achieve success.”

 

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